This Week’s Recommended Reading

by CoyDavidson on November 15, 2013

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6 Articles to Read this Weekend Plus a Video

Death Of The Office: What Happens When The Workspace Is Mobile, On-Demand And All About Networking
“Everyone knows the legend that innovation starts in a garage, but sooner or later we all grow up and need a place to work.” That’s what IDEO’s Tom Kelley said in his 2001 book, The Art of Innovation, and today it applies to an even greater, and growing, portion of the world’s workforce … Forbes

Once Left for Dead, Suburban Office Making a Comeback
About three-quarters of all U.S. office space is located outside the city center in low-rise and medium-rise properties in suburban business centers across the country. During the Great Recession and its aftermath, suburban office markets took an outsized hit … CoStar Group

A New Set of Metrics for High-Performance Workspaces
While coworking may be one harbinger of the future workplace, it is the integration of three C’s that is redefining workspace: concentration, collaboration, and community. The relationships between and among these three C’s are critical to support new ways of working and achieve target metrics of a high-performance work environment … WorkDesign Magazine

How The Sharing Economy Is Changing The Places We Work
The sharing economy is powering a rise of new entrepreneurs who need a different kind of office space. Co-working spaces that foster certain communities, like Galvanize, in Denver, cater to that changing culture of work. When you walk into it — the first thing you’ll see is a well-stocked bar. The second is a coffee shop … NPR

Brand Engagement: Brand at Work
Interestingly, what people often overlook as a brand is the place where they spend 8+ hours a day: their own workplace. But the reality is that the organizations people choose to work for are also brands who have promises to fulfill and relationships to cultivate in order to thrive … Gensler

The Hottest New Tech Tool For Salespeople: The Telephone
I recently attended a conference in San Francisco where the focus was on how to get a message heard in the frenzy of today’s digital age. During one breakout session, I asked the presenter, “Why not just call?” The laughter in the room indicated that the audience thought I was kidding … Inc.com

RSA Animate – Re-Imagining Work

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