Top Posts for March

by CoyDavidson on April 1, 2013

In case you missed them, here are the most popular posts of the past month from The Tenant Advisor.

Why I Hate Email CRE Marketing and Why it Won’t Stop
I have been on a bit of a rant lately on Twitter about the volume of unsolicited commercial real estate property emails that arrive in my inbox every day. Some are the old fashion email with the PDF flyer attached and more recently there has been a proliferation in use of email marketing software. I get about 800-1,000 emails per typical business day. Roughly 50% of the email is property marketing. Sometimes they come in as rapidly as every 30 seconds. I get them from every brokerage firm in Houston big and small and unfortunately many outside of Houston … read the full article

Branding and Your Office Buildout
I recently visited the Houston branch office of the CoStar Group to participate in their latest social media webinar. Despite the fact that CoStar is located in the same building as Colliers International – Houston, I had never visited their office on any previous occasion. I was super impressed with their office that effectively reflects their brand as the leader in the commercial real estate research sector … read the full article

Social Media for Brokers: Making Friends with Facebook
During this live presentation with social CRE experts, you will learn best practices for elevating and managing your social media presence on Facebook. This program will go beyond the basics, leaving participants with actionable information that they can use right away … read the full article

Hines New Houston Office Tower
There may soon be yet another construction crane dotting the Houston skyline and unlike the most recent to pop up, this one won’t be in the Energy Corridor, Galleria or the Woodlands. Houston’s robust economy and healthy office market is driving a wave of new office construction … read the full article

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